Wide Column Store NoSQL vs SQL Data Modeling

NoSQL schemas are designed with very different goals in mind than SQL schemas. Where SQL normalizes data, NoSQL denormalizes. Where SQL joins ad-hoc, NoSQL pre-joins. And where SQL tries to push performance to the runtime, NoSQL bakes performance into the schema. Join us for an exploration of the core concepts of NoSQL schema design, using ScyllaDB as an example to demonstrate the tradeoffs and rationale.