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There are several key challenges facing the eCommerce industry. eCommerce companies and digital retailers rely on NoSQL databases for eCommerce that deliver personalized omni-channel shopping experiences at a global scale. To survive and thrive they must have an eCommerce database that provides engaging experiences that span the entire lifecycle, from product discovery, personalization, purchase, payment, shipping, and returns – especially during high-traffic events.
Support highly responsive product catalogs that keep customers engaged, driven by an adaptable data model.
Enrich flexible customer profiles with event-driven demographic, contextual, and behavioral data.
Reduce abandonment with highly dynamic shopping carts that persist across channels and devices, while tracking purchasing behaviors for better customer intelligence.
Track order status across the supply chain, freight shipping, and last-mile delivery to minimize loss and improve customer satisfaction.
Increase engagement and improve retention using real-time data to generate targeted discounts and incentives.
Leverage contextual and behavioral data to feed machine learning, growing sales by presenting relevant goods and offers.
Maintain optimal inventories to minimize "out of stock" notifications with globally distributed inventory management.
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